1. Don’t Spam : For example if you are on Twitter don’t post something like
“thanks for the follow to @…. and @… …” every 5 minutes. Use direct message
for that. Don’t start following thousands of people just to send them a
message with your website. It will not get you any benefits and soon you’ll be
out of the game.
2. Don’t pitch people : Understand that social media is like hanging after hours
with your friends. If one of them decides to contact you for your services it’s
fine but not the other way around. For example if you and 5 of your friends are
drinking beer would you say something like this to them(at some point) : “I’m
offering SEO services at affordable prices” ? No. Because it will sound stupid
and inappropriate. But if you talk about it in a natural way and not trying to
manipulate the discussion to that direction then all your friends will know what
you do and if they need your services and trust you they’ll contact you for
sure.
3. Don’t rush into social media : this is a recent article I wrote and the basic
idea is to try and take things one at a time. The reason is because sometimes
it can be overwhelming to blog every 2 days and comment on 30 blogs daily
and interact with your social friends every day. It takes time to get used to
this. You can check the article and also view the video version of it : Don’t rush
head first into social media.
4. Don’t broadcast : This refers to someone that seems to not pay attention to
what is happening around him. Usually he keeps posting his links and he’s not
interacting with the community. Imagine that in a bar there is someone in a
corner that is speaking alone. He doesn’t care what the others have to say - he
just has some things to say and after that he gets up and leaves. I don’t have
to tell you how that person would be seen as.
5. Don’t use automated messages or auto follow or accept everyones
invitation : This kind of thing is usually used by spamers or broadcasters or
pitchers. They are the ones that auto follow everybody and send automated
questions or requests to visit their site. Don’t do that. Remember the human
factor and answer carefully to each of your new followers or friends.
Personalize the message by using their name or a remark to their blog or
website and you’ll get much more benefits.
